Let's Zengage is as the title says, all about digital marketing. I will discuss some of the controversial topics in digital marketing that have generated a lot of debate. I will also attempt to give you as a business owner the information you need to hold your digital marketing agency accountable as to why you are not getting the results in the search engines you were promised.
I am opening up the conversation so Let's Zengage! Be careful, you just might learn something
We all know about search engines, and as business owners, we want to be on the first page, preferable in the number one position. However, many business owners have employed a digital marketing agency's services to help them achieve just that.
The unfortunate thing is that many of these businesses are not very visible in the search engines even after paying out thousands of dollars to their agency. But, that need not be the case. There are a few critical steps that many agencies either ignore or are not aware of through wilful ignorance or some other reason known only to them. As the unfortunate business paying their bill month after month, you are the one being taken advantage of.
In this episode, I highlight some of the simple steps that can completely block you in the search engines or make you less visible if not done. These are all things your agency should be aware of and have implemented virtually from day one of starting your campaign.